Geek Powr Media
When Guerrilla Marketing Meets Video Production
How Does Guerrilla Marketing Work
Guerilla marketing strategies are often tailored to the specific event or the piece of news with the aim of making even more noise around it and attracting as much public attention as possible. This approach means using unexpected, provocative, and even shocking advertising tactics to catch the target audience by surprise. Such strategies are often very creative, and what’s more, they work equally well in the online and offline space.
There are also a lot of additional tactics to streamline your guerilla marketing efforts. For example, you can create an event marketing video with viral potential to reach your prospective leads in the online space, using the type of content they are willing to interact with.
Our experience in event video ad making also suggests that guerrilla marketing can be perfectly combined with video production, making a holistic and powerful promotion strategy.
Guerrilla Marketing and Video Production Mix
Since one of the main tasks of guerilla marketing is to provoke strong emotions, either positive or negative, guerrilla marketing campaign video is quite a winning idea to strengthen the response of the audience.
Would you like to launch such a marketing campaign to promote your business? Get in touch with us for help!